Communications Center Overview

The Communications Center is your gateway to sending emails, broadcasting Newsletters, sending event or fundraiser notifications, and accessing analytical information about previously sent emails/broadcasts.

Emails and Broadcasts can be sent to one or more members of the organization, people that have registered for an event or donated to a fundraiser whether they are members or not, and other non-members.

The types of Emails that can be created include:

• Emails that are not tied to a specific Event, Fundraiser or Newsletter

• Broadcast an Event or Fundraiser
  The email will automatically include the pertinent information about the Event/Fundraiser.

• Broadcast a newsletter
  The email will automatically include the Newsletter content.

• Create a new email from one that was previously sent (Pro only).
  This will copy the content of the previously sent email and paste it in the new email.

Emails can be sent in:

• Plain Text format
  This format can be read by all recipients, however this format does not allow for insertion of graphics or manipulation of the text.

• Rich Text Format
  This format can be read by most recipients.  This format allows you to apply fonts, text formatting styles (such as bold, italics, etc.), insert graphics, and insert links to other content in your website and other websites on the Internet.

• Both Plain and HTML formats
  This option will send the email in both formats to ensure that everyone can read the email.  If the recipient cannot read a Rich Text message, it will automatically display the plain text message.

The Communications Center comes in two flavors:

• Communications Center Lite (Lite)
  Send new emails, broadcast Newsletters and Event/Fundraiser information, create draft messages, and view returned emails.  All emails sent through the Lite version will be sent immediately.

• Communications Center Pro (Pro)
  Pro has everything that is included in Lite, plus an Analytical function for sent emails.  If you are using Communications Center Pro, you can track the number of times an HTML email has been read and the number of times readers have clicked on any links you placed within the email.  Pro also lets you schedule emails for future delivery.